Thanks to the coronavirus pandemic, shopping has witnessed a tremendous transformation. For instance, in March 2020, apps related to grocery delivery witnessed the highest number of downloads. In April, Walmart (NYSE: WMT) Grocery ousted Amazon (NASDAQ: AMZN) as the leading app on both the App Store & Google Play. Although restrictions placed to control the spread of COVID-19 are being lifted, consumers are still purchasing groceries on the apps.
Enhancing The Technical Capabilities
As Walmart is experiencing a surge, thereby giving tough competition to its competitors, including Amazon, &Instacart, Walmart is looking to enhance its technical capabilities to continue dominating the market.
Bringing AI to grocery delivery is not new for Walmart. In May 2020, Walmart stated that it’s leveraging AI to determine its Express delivery service eligibility. SriniVenkatesan, executive vice president of Walmart Global Tech, said they have enormous data. They use this data to teach AI. According to reports, more than 200 million consumers use Walmart, and over 150,000 different grocery products are ordered online. AI uses this data to predict consumer favorites, behavior, and requirements.
Venkatesan said that they use deep-learning AI to monitor customer’s preferences. Size, aggregate shopper data, brand, type, cost, current inventory, & more are also considered by the AI. Thanks to this technology, Walmart saw a surge in personal shoppers in 2020. In 2021, to give stiff competition to Prime Now of Amazon, Walmart withdrew the condition of a $35 order minimum on its Express delivery.
The AI facilitates consumers in making a swift decision on shopping. For instance, if a customer is looking for an alternative to cherry yogurt, the AI will showcase different flavors. Walmart developed this incredible algorithm in 2020.
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