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Target Corporation (NYSE:TGT) and Kroger Co (NYSE:KR) Ramp Up Fight Against COVID-19 in Stores

Retail giants Target Corporation (NYSE:TGT) and  Kroger Co (NYSE:KR) are doing everything in their power to maintain operations, even as the Corona pandemic continues to trigger massive shutdown across the U.S. The two retailers have resorted to ingenious ways to try and curb the spread of the coronavirus within their brick and mortar stores.

COVID-19 Mitigation Operation

The two retailers have turned to stringent measures as a way of fuelling confidence among its staff as well as customers. Similarly, the measures should ensure the retailers continue to operate for the foreseeable future, especially on other retail outlets freaking out and suspending operations.

In keeping up with the social distancing policy, Target has deployed personnel within its outlets to ensure customers are at least six feet apart from each other. In addition, the retailer has deployed personnel tasked with the responsibility of cleaning checkout lanes after every transaction.

Likewise, the retailer will no longer accept any reusable plastic bags from customers as part of the latest effort of curbing the spread of COVID-19.  Target has also suspended product returns, which could also carry the virus into its stores in some cases.

In a bid to control traffic within its stores and ensure the social distancing policy works, Target CEO, Anthony Fauci, has confirmed they will continue with the door drops programs. The same-day delivery service is already a hit at a time when people are opting for options that minimize interactions or movements in the outside.

Kroger Installs Plexiglas

Kroger, on its part, has resorted to installing Plexiglas within its brick and mortar registers as part of an effort of ensuring customers adhere to the six feet social distancing policy.  The windows will also be installed at Starbucks checkouts as part of an effort of ensuring people maintain a safe distance to avert a further spread of the virus.

It is, however, unclear whether Target will install Plexiglas windows, as well within its stores. Likewise, Kroger has made available protective masks as well as gloves to its staff as a way of ensuring they don’t contract the virus.

Published by Donna Fago

I believe in writing content Informing investors with the knowledge they need to invest better today- I have been following the markets for many years and was asked to join the team at recently due to my passion for the markets.

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