salesforce.com, inc. (NYSE:CRM) Faces Need For Reinvention As Rivals Join It In The Cloud

In 2011, the Chief executive officer, and chairman of salesforce.com, Inc. (NYSE:CRM), Mark Benioff, delivered a speech at the San Francisco DreamForce conference. At the time, his business had an appeal to investors. But now the CEO is facing a situation where he is forced to reinvent the business in an effort to keep it […]