What is this world coming to these days? When a hipster owned, operated and managed firm fails to lose money for the first time, is not its stock meant to shoot through the roof? Perhaps the company should have announced the growing of three new “ironic” mustaches this week by its interns, which generally positively affects a stock’s price.
How did the hipster burn his mouth drinking coffee? He drank it before it was cool.
How did the investor lose 28% of his or her money on a Monday? He or she must have had faith in Independent Film Development (OTC: IFLM).
On nearly four million shares traded, Independent Film Development began its drop from the moment the bell rang. While there were three minutes of hope on several occasions, the day’s trading was certain to be a bust the moment the company announced a revenue stream for the first time. The $3700 that Independent announced came from its recently launched Indiebackers.com site. A site that allows like-minded people to burn their money without having to locate matches or a lighter in a society, and the city of Los Angeles where the company is based, that frowns on smoking. It is not terrifically unlike simply driving past an Indian casino with your money tied to a brick and heaving it out the window rather than wasting your time as well. The bigger point is that if you are cool, then you should not be charging for it. You should be making others feel less cool in your favorite coffee shop while writing the script for the next Breaking Bad.
Perhaps it is not the concept that is the problem. Perhaps it is the fact that if you were to visit Independent’s recently-launched site this evening, you could probably be one of the first 100 to follow it on Facebook (At 6:00 p.m. EDT, the company had 95 followers). This is the crux of the matter. The very British mainstay, Burberry, had a following of over 13 million and a quarter of a million people “talking about” the company at the same time. In a social-network-driven market, fewer than 100 followers do not match the followers of the digital gravedigger for the same company.
However, take this nay saying in stride and look into Independent Film Development. It has signed onto a number of development projects recently, including “Isom Dart.”
“It brings to mind ‘Little Big Man’ but from a black man’s perspective” said Greg Webb, one of the film’s producers. The film begins with Isom as a young slave in 1850s North Carolina and follows him throughout his life up to the turn of the 20th century. This is the type of film that the whole family will wish to watch when the air conditioner goes on the fritz next summer.
If “Isom Dart” sounds like too much fun, try “Famine”. This is a film that examines and follows the true-life struggles of the Irish people during the Great Famine and the magnanimous nature of the Sultan of the Ottoman Empire to the Irish People, who could not find Turkey on a map much less on their plates. This is just another film that Independent has recently been awarded.
Sarcasm aside, there exists a place for moviegoers to simply feel better about their lives and examine an upside in their future, an upside that Independent Film Development may just possess.