Boston, MA 09/03/2014 (wallstreetpr) – J C Penney Company Inc (NYSE:JCP) announced recently that it collaborated with Fanatics, one of the largest portal on the Web for officially licensed and authorized sports merchandises, in order to launch Sports Fan Shop. The innovative Sports Fan Shop will be launched on a web portal called JCPenney.com and Fanatics will power this all-new experience.
JC Penney and Fanatics to Bring Out Enormous Assorted Sports Merchandise and Apparel
Fanatics are the largest e-commerce giant meant for providing its fans with the huge assorted collection of sports merchandise and apparel. Its audience includes not just the fans, but also media sites, leagues, proficient sports teams and collegiate sports teams. Through JCPenney.com, Fanatics will serve the sports fans with more than 300,000 fully authorized and licensed products, spread across all renowned and major leagues.
Statement from JC Penney
The Senior Vice-President, Men’s Apparel at J C Penney Company Inc (NYSE:JCP), John Tighe said that the company’s collaboration with Fanatics will allow delivering better quality sports merchandise and apparel to customers during sports season. JCPenney.com will offer collectible gear, shirts, caps and a lot more to sports enthusiasts during spring season’s March Madness or fall’s football season or other sports events.
Characteristics of Sports Fan Shop
The new Sports Fan Shop launched on the company’s website will feature a few new categories along with latest technology, user-friendly navigation across the site and faster check-out. The site promises to offer flexible returning policy with pocket-friendly shipping terms and conditions as well as 100% satisfaction.
Through J C Penney Company Inc (NYSE:JCP)’s partner for this new shop, Fanatics, the customers will be able to enjoy faster delivery of their products as well, through a range of distribution centers across the length and breadth of country.
J C Penney Company Inc (NYSE:JCP) is said to extract benefit from e-commerce expertise of Fanatics, along with its wide collection of merchandise, leading technology and regional distribution outlets.