The plan of HTC Corp (TPE:2498) to manufacture smartphone with large screen and incorporating operating system by Microsoft Corporation (NASDAQ:MSFT) is now crumbled. This decision has been taken by its CEO, Peter Chou. The reason for scrapping this plan is that this phone would have appeared with an inferior resolution than that of the contending smartphones in the market. This information has been shared by a source in the company. The resource also advised that high resolutions like those on Android platform on Google Inc. (NASDAQ:GOOG) is not supported by the Windows software.
After the pronouncement of giving up the venture, HTC Corp (TPE:2498) is left with Android merely to be used in the larger phones that has the diagonal measurement of more than 5 inches.
Screen resolution in Windows 8 is noticeably lower than the display obtainable by the phones and tablets with Android.
Spokesperson for the leading creator of software – Microsoft Corporation (NASDAQ:MSFT) from Taipei, Cheryl Chang refused to share any comments on the decision taken by HTC Corp (TPE:2498).
The resource added that HTC Corp (TPE:2498) is confident that Windows Phone 8 which has a large screen would not be able to stand in competition with the Android based gadgets from Samsung Electronics Co., Ltd. (KRX:005935) and HTC Corp (TPE:2498).
With the expansion of Samsung Electronics Co., Ltd. (KRX:005935) in the international market of smartphones, HTC Corp (TPE: 2498) share has noticed a fall in the third quarter to 4.6 percent from that of 10.3 percent a year ago. Another drop observed by HTC Corp (TPE:2498) is in the handset market of the United States which has shown a sharp decline from 11.6 percent to 3.6 percent.
HTC Corp (TPE:2498) is putting in effort to recapture the market share in United States through its Droid DNA. This is the foremost model, in a span of two tears, listed by Verizon Communications Inc. (NYSE:VZ) as a flagship product. It is one with full HD resolution and a 5 inches big screen.
According to Gartner Inc. (NYSE: IT), in the third quarter, Android captured 72 percent share in the market and the iOS software from Apple Inc. (NASDAQ:AAPL) got 14 percent of it.
This quarter’s total proceeds of HTC Corp (TPE:2498) will amount to approximately $2.1 billion. This revenue is the lowest that HTC Corp (TPE:2498) has observed since 2010.
Shares of HTC Corp (TPE: 2498) were down by 0.72% and trading at ¥276.50
Shares of Microsoft Corporation (NASDAQ: MSFT) were up by 1.72% to close at $27.56
Shares of Apple Inc. (NASDAQ: AAPL) were up by 2.90% to close at $533.90
Shares of Gartner Inc. (NYSE: IT) were up by 0.85% to close at $46.40
Shares of Verizon Communications Inc. (NYSE:VZ) were down by 0.57% to close at $43.87.
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