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Fifth Third Bancorp (NASDAQ:FITB) Announced ‘Reemployment Campaign’ For The Job Seekers

Boston, MA 06/03/2014 (wallstreetpr) – The diversified financial company, Fifth Third Bancorp (NASDAQ:FITB) operates its business from Cincinnati, Ohio. The company that holds $130 billion of assets on May 29, 2014 announced ‘Reemployment Campaign’ in order to help the unemployed to get back to work soon.

Fifth Third, helping the job seekers to find a job:

Fifth Third Bancorp (NASDAQ:FITB) is helping the job seekers to find a job through its advertisements. Though it sounds unusual, but it is a fact that the company is campaigning for re-employment. The campaign attributes the job seekers to participate in the reemployment program of Fifth Third, with a nationally known reemployment solution company, NextJob.

In addition, the company is also influencing the advertising media in order to grab the attention of the prospective companies. The campaign will undoubtedly help the job seekers to reach their appropriate destination. Fifth Third at the same time is encouraging the civilians to take the help of social media sites for better exposure.

Reemployment program with NextJob:

The innovative idea, the reemployment program, was first started in the year 2012.  The bank identified that unemployment or job-loss was the prime reason behind mortgage due payments. With NextJob, the inclusive job search program, Fifth Third Bancorp (NASDAQ:FITB) tried to help the job finders to get job. The assistance also includes individual job coaching as well as online job training programs by NextJob, which is called Job Seeker’s Tool-kit.

Senior vice president of Fifth Third says:

The Chief Executive Officer of NextJob, John Courtney placed some examples of real job seekers who after long term unemployment managed to get into decent jobs. The positive approach can bridge between employers and job seekers, stated the CEO. During the campaign, Fifth Third Bancorp (NASDAQ:FITB) and NextJob will provide access to the online job seeker’s tool-kit to each and every unemployed. The senior vice president and chief marketing officer of Fifth Third, Maria Veltre stated that helping the customers to get their job is an original illustration of the company’s reemployment program.

Published by Fiona Gibson

Fiona is a finance graduate and an expert in analyzing market trends.

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