China’s VLOV: Fluctuations Continue

The fluctuations in China’s VLOV (OTC: VLOV) have been lasting for months, with the continuation of today’s drop to a share price of $3.35, or 2.90% lower than its prior close.

China’s VLOV has failed to produce an attractive chart in the over-the-counter market this year, with a total loss of 23.52% in share price. The stock had more steady performance from the start of 2012 until March 15, 2012, when the volatility started and has become more disheartening over the next period of time. On April 11, 2012, China’s VLOV closed at $2.82, which has been its lowest share price of all time.

To know more about China’s VLOV, we have to look at its financial statistics for the first quarter this year:

  • Net Sales totaled $15.2 Million
  • Gross Margin improved to 51%
  • Income from operations totaled $4.3 Million
  • EPS were $0.32 per share
  • Company continues to make progress with transition of VLOV brand image and POS closures

As the name suggests, China’s VLOV is a company based in China. This company does everything with the VLOV brand from designing it to marketing and distributing of it. Many are quite knowledgeable men’s apparel that is very fashionable. Their market is aimed at men ranging from twenty years of age all the way to forty five years of age. However, they do have a designer line that is aimed at young men ages fifteen to thirty five that is under way as well.

VLOV shared their marketing results recently. Their products have been sold in northern, southern, and Central China at three hundred and ninety three different locations. There were also approximately twenty stores that carried these items in Fujian province which is owned and operated by VLOV.

According to their financial team, they came in with a net gross of over $15 million dollars in sales. That put their gross margin at 51%. Their income from operations was then over $4 million dollars with an EPS of $0.32 per share. The company has plans to continue this success that they have had as announced on March 12, 2012 by transitioning the VLOV image that represents their brand and working on POS closures.

Everything that they do business-wise is done through Jimjiang Yinglin Jinduren. VLOV strides to make a difference in styles for the men of China as they know men want to look their best.

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Published by Fiona Gibson

Fiona is a finance graduate and an expert in analyzing market trends.