Barfresh Food Group (OTC: BRFH) continues to impress, increasing another 15% on June 11, 2012.
The company, a manufacturer and distributor of ready-to-blend beverages, is one of the newest penny stocks of 2012. This makes its returns that much more impressive. Barfresh uses a propriety patent-pending system that is controlled with pre-packaged portions that are made to deliver freshly-made smoothies in an efficient way. Hailed as the new ‘green’ food company to watch, its reliable and steady increase in the market is a strong indication of how the public feels about environmental concerns.
Barfresh Food Group recently acquired the exclusive North American rights to the new smoothie technology. The company has been on the international scene for some time now, manufacturing and selling goods in Australia since 2005. Down Under, Barfresh found near immediate success and currently provides smoothie packs for two large chains. On May 29 2012, the company announced that they were beginning testing on their North American production line. Unlike in the biomedical industry, wherein companies have to go through months and even years of laboratory testing before any serious public testing can be done (i.e: Novelos Therapeutics (NVLT) which has been phasing through testing for over a year), food companies can complete testing over very short interval of time. Couple that with the fact that the Australian version of the company has already had success on an international level, and suddenly, the risks involved with its North American counterpart dim dramatically.
In other words, it’s no surprise that June 11, 2012 was one of Barfresh’s biggest gains yet.
As reported by http://www.benzinga.com, the CEO of Barfresh Food Group, Riccardo Delle Coste, was quoted in a statement saying “…the process for developing relationships with large companies is lengthy. While we’ve only been a public company since early 2012, we’ve been actively showing our products in this market for over a year… we’re very now very close to starting testing programs.” It appears the next step in the company’s sale cycle will be to create test programs with customers. The strong encouragement from Delle Coste has lead the company into active discussions with numerous large chains across the United States. For example, Barfresh has been communicating with food service companies that work with stadiums, arenas and universities.
This kind of success isn’t new to Barfresh Food Groups. Back on May 14th, 2012 the company had a significant gain of 17%. It is not often that new companies, especially in the food and drink industry, experience multiple gains of ten percent over a period of less than a month. One reason for the lack of market resistance on Barfresh is that it is already established with reliable franchise giants. For instance, both Subway and Krispy Kreme use the smoothie packages.
As the world steadily moves toward an attitude of sustainability first, the companies that utilize green power, by making their products more cost-efficient and better for the environment, will be the ones sailing to new heights. If the success of Barfresh Food Groups is any indication, that shift has already begun.
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